Ahead of the Curve

Hello my name is Jorge Barba, I live in San Diego, CA.

I am the Director of Strategy and Innovation at Digital Marketing Firm Blu Maya.

Please take a moment to visit my blog, if you have any thoughts on innovation that you want to share follow me on Twitter @jorgebarba.

Measuring the ROI of your social media programs

Olivier Blanchard tells us how to measure the elusive ROI. Well worth the 30 minutes!

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Posted 2 months ago

via @hassontwins

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Posted 3 months ago

I think this video captures perfectly the essence of standing out and creating movement.

From @sivers

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Posted 5 months ago

Interesting presentation but if I were to summarize and arrive at the principle behind the science behind word of mouth is:

Make the common uncommon.

That's it!

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Posted 7 months ago

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